Director of Product.
Wichita.
$157,000
median salary, 21% below the national average
$122,000 to $205,000. Last updated April 2026.
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Data points to own the conversation.
Here is what Director of Products actually make in Wichita: $122,000 at the 25th percentile, $157,000 at the median, and $205,000 at the 75th. That is 21% below the national average. Wichita is the air capital of the world, home to major aerospace manufacturers including Spirit AeroSystems, Textron Aviation, and Airbus. The number on your offer letter will depend on what you bring and how you ask.
Salary range
Where do you fall?
Salary by experience
The gap between entry and lead level is typically $141,000. Where you land depends on years of experience and what you bring to the table.
Entry (0-2 yrs)
$102,000
to $126,000
Mid (3-5 yrs)
$133,000
to $165,000
Senior (6-9 yrs)
$173,000
to $204,000
Lead (10+ yrs)
$196,000
to $243,000
Salary trend
+5% YoYTotal compensation
Base salary is not the full picture. Equity, bonus, and signing can add $95,000 to the total package.
Base
$157,000
Equity
$50,000
Bonus
$32,000
Signing
$13,000
Estimated total: $252,000
How Wichita compares
Wichita, KS
$157,000
Cost of living: 18% below average
National Average
$200,000
Wichita is $43,000 below
Director of Product salary by city
Salary by role in Wichita
What you should know
If you are interviewing for Director of Product roles in Wichita, here is what you are walking into. Wichita is the air capital of the world, home to major aerospace manufacturers including Spirit AeroSystems, Textron Aviation, and Airbus. The city's engineering talent pool is deep, and the extremely low cost of living means aerospace salaries deliver exceptional purchasing power. Product scope, team size managed, and direct revenue ownership are the key drivers. Directors owning a full product line with dedicated engineering resources earn more than those managing a single feature area. Industry premiums apply in fintech, healthtech, and enterprise security where domain knowledge is essential.
Senior product managers earn $130,000 to $165,000. Product directors start at $155,000 to $200,000. Senior directors managing multiple product areas earn $195,000 to $245,000. VP of product is the next step at $220,000 to $315,000 with significantly larger equity grants. In Wichita, your dollars stretch further. Cost of living runs 18% below the national average, which means even a median salary buys a stronger lifestyle.
Base salary is not the full picture. Equity grants at tech companies add $60,000 to $200,000 in annualized value. Cash bonuses of 15 to 25% of base tied to product KPIs and OKR achievement are standard. Some companies offer product launch bonuses of $10,000 to $25,000 for major releases. And on the tax side: kansas has a top income tax rate of 5.7%. Wichita has no city income tax. The moderate state rate combined with very low housing costs creates strong net pay. When someone quotes you $157,000, ask what the total package looks like. The gap between base and total comp is where real money hides.
On negotiation: Highlight aerospace engineering expertise. Wichita manufacturers pay competitive national rates for specialized aviation and defense engineering talent. The range for Director of Products in Wichita runs from $122,000 to $205,000. That is not a narrow window. Where you land inside it depends almost entirely on whether you negotiate and how well you prepare.
Sources: SEC filings, H-1B LCA (DOL), BLS OES, 50+ job posting platforms. COL: BEA Regional Price Parities (2025). Data verified by Justin Bartak, Founder & Chief AI Officer. Last verified April 8, 2026. Full methodology
Considering a related role?
- A ML Engineer in Wichita earns $156,000 (1% less)
- The highest-paying role in Wichita is Chief AI Officer at $264,000
Common questions.
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