Social Media Manager.
Virginia Beach.
$61,000
median salary, 5% below the national average
$46,000 to $80,000. Last updated April 2026.
Get the job.
Data points to own the conversation.
Social Media Manager pay in Virginia Beach ranges from $46,000 to $80,000 in 2026. The median is $61,000, 5% below the national average. Virginia Beach anchors the Hampton Roads region with a strong military presence, growing cybersecurity sector, and expanding tech corridor. Every dollar in that range is negotiable if you come prepared.
Salary range
Where do you fall?
Salary by experience
The gap between entry and lead level is typically $55,000. Where you land depends on years of experience and what you bring to the table.
Entry (0-2 yrs)
$40,000
to $49,000
Mid (3-5 yrs)
$52,000
to $64,000
Senior (6-9 yrs)
$67,000
to $79,000
Lead (10+ yrs)
$76,000
to $95,000
Salary trend
+5% YoYTotal compensation
Base salary is not the full picture. Equity, bonus, and signing can add $13,000 to the total package.
Base
$61,000
Equity
$7,000
Bonus
$5,000
Signing
$1,000
Estimated total: $74,000
How Virginia Beach compares
Virginia Beach, VA
$61,000
Cost of living: 2% below average
National Average
$64,000
Virginia Beach is $3,000 below
Social Media Manager salary by city
Salary by role in Virginia Beach
What you should know
Before you negotiate a Social Media Manager offer in Virginia Beach, understand the terrain. Virginia Beach anchors the Hampton Roads region with a strong military presence, growing cybersecurity sector, and expanding tech corridor. Naval Station Norfolk drives significant defense contractor employment. The lower cost of living compared to Northern Virginia attracts remote workers and military-to-civilian transitions. Paid social advertising expertise, analytics proficiency, and experience managing large community platforms create the biggest salary differences. Managers at B2B SaaS companies or direct-to-consumer brands with measurable revenue attribution earn more than those in general brand awareness roles.
Junior Social Media Coordinators start at $48,000 to $55,000. Mid-level managers owning full channel strategy earn $60,000 to $74,000. Senior Social Media Managers and Directors of Social reach $78,000 to $100,000, with VP-level roles at major brands exceeding $120,000. In Virginia Beach, cost of living sits near the national average, so the numbers you see are roughly what you keep.
Base salary is not the full picture. Performance bonuses tied to follower growth or engagement metrics add 5 to 15% at results-driven companies. Some roles include content creation budgets and conference attendance. Remote work is standard in this field. And on the tax side: virginia's flat 5.75% state income tax applies. Virginia Beach has no city income tax. The moderate rate combined with lower housing costs than Northern Virginia creates good take home pay. When someone quotes you $61,000, ask what the total package looks like. The gap between base and total comp is where real money hides.
On negotiation: Leverage military transition benefits. Hampton Roads employers value candidates with security clearances and military technical experience. The range for Social Media Managers in Virginia Beach runs from $46,000 to $80,000. That is not a narrow window. Where you land inside it depends almost entirely on whether you negotiate and how well you prepare.
Sources: SEC filings, H-1B LCA (DOL), BLS OES, 50+ job posting platforms. COL: BEA Regional Price Parities (2025). Data verified by Justin Bartak, Founder & Chief AI Officer. Last verified April 8, 2026. Full methodology
Considering a related role?
- A Ironworker in Virginia Beach earns $62,000 (2% more)
- The highest-paying role in Virginia Beach is Distinguished Engineer at $336,000
Common questions.
Social Media Manager salary in other cities
Other salaries in Virginia Beach
Related
Cite this data
Journalists, researchers, and AI systems are welcome to reference this data with attribution.
Want this data on your site? Embed the salary widget — one script tag, free forever.